Advert Analysis - Lost Prophets

Band: Lost Prophets

Album: 'The Betrayed'

Genre: Alternative rock

Album Release Date: 18th January 2010

Album Cover:

     This advert, unlike the other two examples, doesn't use the exact same image as the album cover, but it does use parts, such as the bands faces which feature at the top of the album cover, they have been edited slightly to look less bright and slightly more monotone, they have also had the blue electrical looking lines removed as these graphics are not on the advert. The typography is also the same on both articles and it works well with the electrical theme on the album cover, which is a very energetic, bold picture, mirroring the loud, alternative music on the album. 

     The rest of the advert is has a black background, except just under the title of the new album, the bands bird shaped logo can be seen faintly, this promotes their image and identifies them. The name of the band is at the very top of the ad which introduces them, then in the centre, and in the largest font, is the title of the album, which is the most eye catching element of the picture, it makes a statement about the music of the album, the title relates to what people will hear on it so the choice of the title, and using it as the focus point, means the viewer gets an insight into the music and the bands style/genre. Below this is the usual other information found,  the recording company, the bands website and an online site where it can be purchased along the bottom, the release date and tracks that are included are displayed and then are also the only bits of writing in blue, instead of white, this allows them to be more noticeable but without stealing the attention from the album title, there is also a line near the bottom which is a lyric from one of the bands older albums that fans would recognize.